What does a box and transportation firm have to do with reminding people that October isBreast Cancer Awareness Month? Not much, but today, as they say, anything goes andBox Brothers is proud to announce that, in recognition of those who have been assaultedby this terrible disease and for the countless survivors who have fought the good fight to be ableto tell all of us--that with help, assistance and support, as well as determination, beatingback breast cancer (and other cancers too) is now not only possible, but probable.
But the fight is not over, not by a long shot, and we still need to make sure the message ofhow difficult and how trying, this battle actually is, still needs everyones recognition and efforts toeradicate it and make it a long ago memory, as we did with the terrible polio disease, when I wasa child.
I still remember, my late immigrant mother (she was a survivor of the Holocaust in Europe), she wasnot only devoted to her family, but she retained some of her old ways, including some interestingsuperstitious acts, that I will never ever forget.
One of those was if someone mentioned that they knew someone who had cancer, she would turnaway and act like she spat two or three times. Almost like she would be mouth spitting, but notactually doing it. In her day, cancer was a death sentence, no one thought it could be overcomeor that one could get treatment for it and survive.
I recall my father having a bad pain in his neck and shoulder and I asked why he did not go to the doctorand my mother told me he was afraid it might be cancer. So when he went to the doctor later that day,he did not have cancer, he was having a myocardial infarction (heart attack). This just illustrates thelong term fear they had of having cancer.
I also remember as a young child, my mother taking me to get my polio vaccine. The sugar cube.They had friends, a next door neighbor, whose son was afflicted. I heard stories of iron lungs andhow this friend of my brother's lived in one until he passed, as age 14. I heard the stories of how theyheard his mother cry and sob all night about her son getting afflicted with this terrible deadly disease.
I personally have not had anyone in my immediate family who has had breast cancer, but I understandhow difficult and debilitating the treatment process is. So as a company, we at Box Brothers, decided,to do our part.
From today on, and until the end of October, we have changed the imprint on the three main movingboxes from our blue print to pink print, and we have put a pint ribbon on each and everyone of these
moving boxes, so that we can bring more and more awareness to this cause.One thing I can tell you for sure, that our moving boxes go all over the place, just like our customers,to all parts of America, to all parts of Europe, Asia and in garages everywhere. We are more than happyto do this, as this message of caring, and of hope, is a message we are proud to be a part of this veryimportant and serious cause. After all, the victims of this terrible disease and the future victims, deserve
Please join with us and do your part, whatever that is, in the ongoing battle to overcome cancer. I know both of my parents would be proud that we have changed the outcome from impossible to promising, in onegeneration. And we will not rest until there is only a story to tell, just like in cases of polio. We shall overcome.
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